E-Commerce Merchandiser

Department: E-Commerce / Merchandising
Experience: 1–3 Years
Employment Type: Full-Time
Location: Karawal Nagar, North East Delhi 110094 India
Industry Preference: Fashion / Apparel / E-Commerce

About the Role

Women Plus is looking for an analytical and fashion-focused E-Commerce Merchandiser who can turn product assortment, inventory and customer behaviour into stronger product discovery and sales.

This role will own how products are presented, ranked, grouped and promoted across our online store.

The ideal candidate understands that digital merchandising isn't simply about making collections look attractive—it is about putting the right product in front of the right customer at the right time.

Key Responsibilities

Online Merchandising

  • Merchandise category and collection pages based on sales, inventory, newness, trends and customer behaviour.
  • Determine product sequencing and visibility across PLPs and key website sections.
  • Maintain New Arrivals, Bestsellers, Trending, Occasion, Category, Price and campaign collections.
  • Identify products that deserve increased or reduced website visibility.

Product Performance

  • Analyze SKU/style-level performance across:
    • Views
    • CTR
    • Add-to-Cart Rate
    • Conversion Rate
    • Revenue
    • Sell-through
    • Inventory
    • Returns and cancellations
  • Identify bestsellers, slow movers and high-potential products.
  • Recommend merchandising actions based on performance.

Inventory-Led Merchandising

  • Coordinate with inventory and operations teams to understand stock availability.
  • Increase visibility for commercially important in-stock products.
  • Reduce exposure of products with poor availability or fragmented size inventory.
  • Support ageing-stock liquidation through merchandising rather than relying solely on discounting.

Launch & Campaign Merchandising

  • Plan product assortments for new collections, festive edits, seasonal campaigns and sales.
  • Create campaign-specific product selections.
  • Coordinate with creative and marketing teams to ensure campaigns highlight commercially relevant products.

Customer Discovery

  • Improve category architecture, filters, sorting and product discovery.
  • Monitor internal search behaviour and identify assortment/search gaps.
  • Recommend cross-selling and complementary product opportunities.

Skills We're Looking For

  • Strong product and fashion sense.
  • Good understanding of e-commerce merchandising.
  • Strong Excel/Google Sheets skills.
  • Ability to interpret SKU-level performance data.
  • Understanding of inventory, sell-through and product lifecycle.
  • Strong attention to detail and visual hierarchy.
  • Shopify experience is preferred.

Key Performance Indicators

Category CVR | Product Discovery | Sell-Through Rate | Revenue per Product View | Inventory Turnover | Bestseller Availability | Slow-Moving Inventory Contribution | Collection Performance

Preferred Candidate

1–3 years of experience in fashion e-commerce, online merchandising, category management or product merchandising.

Experience with women's apparel or ethnic wear will be an advantage.